In an effort to appeal to healthy consumers, many cracker, bread and waffle manufacturers have begun labeling their products as whole grain.
However, the Center for Science in the Public Interest suggests these claims may be deceptive and urges the U.S. Food and Drug Administration to take action against misleading product manufacturers. The CSPI believes products that assert they are good sources of whole grain should be required to list ingredients on the front of the package, NBC reports. If whole grain is listed first, that means it's a primary ingredient. Otherwise, the food in question may not be a good source.
"When you're eating a whole grain, you're getting the complete nutrient that's in that product," Hillary Maler, dietitian at Whole Foods, told the news source. "It's not stripped of anything, it's not refined or processed. So you're really eating the whole food."
For example, whole wheat flour was only the third ingredient in Kellogg's Nutri-Grain Eggo Waffles, whereas 59 percent of test groups thought at least half the grains were whole.
The CSPI recently took action against Amway, manufacturer of several Nutrilite products, for similarly mislabeling goods to make them seem more nutritious.