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Reduce, Reuse, Recycle: Earn Money For Schools and Nonprofits


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Reduce, Reuse, Recycle: Earn Money For Schools and Nonprofits

Tom's of Maine Announces Recycling Initiative

Tom's of Maine, a provider of oral and personal care products, recently announced an initiative that will help give product packaging a second life.

Tom's of Maine Natural Care Brigade is a collection program that helps consumers avoid putting recyclable products in landfills.  The company also announced the Tom's of Maine Less in Landfills Sweepstakes in coordination with the initiative. The sweepstakes allow participants to earn up to $1,000 for the school or nonprofit of their choice.

"At Tom's of Maine one of our core values is to make packaging as recyclable as possible," said Susan Dewhirst, goodness programs manager at Tom's of Maine.

Through the brigade, Tom's will accept toothpaste tubes and caps, mouthwash bottles and caps, deodorant/antiperspirant containers, plastic soap wrappers and floss containers, no matter the brand. For each item, participants earn points that can translate to gifts or money for their school or nonprofit.

Packaging News Shows Aluminum Cans Being Recycled
According to the latest packaging news announcement by the Aluminum Association, the recycling rate for aluminum cans increased 7 percent in 2011 in a year-over-year comparison.

The industry goal is to reach a 75 percent recycling rate by 2015. The 2011 rate accounted for 61 billion recycled cans, more than double of any other beverage container.