The Alcohol and Tobacco Tax and Trade Bureau recently approved the inclusion of the Pledge of Allegiance on an Oklahoma brewer's beer can label.
The regulators had initially denied permission to brewer Don Sessions, citing rules that prohibit the use of American flag-related images, resulting in media attention, reports the Toronto Sun. new graph Sessions told The Oklahoman that the attention "embarrassed" regulators when it clearly became a matter of free speech. The Bureau approved the Ol' Glory label after Sessions agreed to include a disclaimer which said the beer company was not affiliated with the U.S. government.
Robert Lehrman, an attorney for the brewing company, told The Oklahoman that "this shows the First Amendment is alive and well. Even a small guy can still take on the federal government and win."
Sessions also said the label inspired controversy among Christians due to its mention of "under God" in the pledge, but said he was selling his product mainly to bars rather than affiliated groups, reports the news source.