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'Fishy' Nordic Packaging Aims to Please


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'Fishy' Nordic Packaging Aims to Please

Nordic Jellies Now Offered In Individual Packaging

Nordic Naturals recently announced new packaging for its Omega-3 Jellies. The kid-friendly fish-shaped jellies will now be offered in individual packages for on-the-go convenience, aiming to please children and parents.

The jellies are dietary supplements developed using fish oil from anchovies and sardines. The package contains 36 individually wrapped fish-shaped jellies, with nine supplements per blister sheet and four blister sheets per box. The packaging keeps the product fresh while providing children 250 mg of eicosapentaenoic acid (EPA) and docosahexaenoic acid (DHA).

"When formulating this product, we focused on a chewable omega-3 that delivered on dosage and taste, plus convenient packaging that would delight parents," said Keri Marshall, Nordic Naturals' chief medical officer. "Children want a fun product that tastes great, while parents want concentration and convenience. This product is a win-win!"

New Labels At Nordic
Last month, Nordic Naturals announced a new classification system for its Professional Products' labels.

The new labels contain a True Triglyceride Form seal, are color-coded for convenience and safety, indicate the amount of EPA and DHA servings for proper dosing, and feature a seal that distinguishes products published in research studies.